Last Updated:Dec 9th 2011
This privacy policy (“Policy”) explains how your personal information is collected, used, and disclosed by Webtrends and its subsidiaries and affiliated companies (“Webtrends” or “We”). It applies to all customers or users of our products and services and visitors to our Web sites (“Sites”). This Policy includes Webtrends’ European Union – U.S. Safe Harbor Privacy Statement.
Webtrends has been awarded TRUSTe’s Privacy Seal signifying that this privacy policy and practices have been reviewed by TRUSTe for compliance with TRUSTe’s program requirements including transparency, accountability and choice regarding the collection and use of your personal information. TRUSTe’s mission, as an independent third party, is to accelerate online trust among consumers and organizations globally through its leading privacy trustmark and innovative trust solutions.
The TRUSTe program only covers information that is collected through this Web site, and does not cover information that may be collected through any software downloaded from this Web site, or through our mobile applications.
Webtrends complies with the U.S.-EU Safe Harbor Framework and the U.S.-Swiss Safe Harbor Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries and Switzerland. Webtrends has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view Webtrends’ certification, please visit http://export.gov/safeharbor.
Information Collected
Here are a few ways we collect your information and the types of information we collect. We may also obtain information from other sources. We may take that information and combine it with information we collect about you. Information we collect may be in the form of personal information or anonymized data. Anonymized data may be in the form of aggregate data. Aggregate data is information we collect about a group or category of services or users from which individual user identities have been removed. In other words, no personal information is included in aggregate data. Aggregate data helps us understand trends in our users’ needs so that we can better consider new features or otherwise tailor our products and services. This Policy does not restrict or limit our collection and use of aggregate data.
Information You gave Us
We collect personal information you give us. These are the general types of information we may collect from you:
Registration and Profile Information.
When you register to use our services, to receive information, to participate in our events and create or update your forum profile, we may collect various kinds of information about you. For example, we may collect your name, postal address, phone numbers, fax numbers and email address; your log-in ID and password; your title, company and other profile information you provide; demographic information; and information linked with your profile like comments you may post. To update your forum profile, please log in and select “My Account”.
Submissions and Customer Service.
From time to time we may use surveys, contests or sweepstakes requesting personal information. Information we collect may include demographic information, information about your personal interests and your feedback as a valued customer.
Information We Automatically Collect.
When you visit our Sites or use our services, some information is automatically collected. For example, when you visit our Sites or use our services, your computer’s operating system, Internet Protocol (IP) address, access times, browser type and language, and the Web site you visited before our Site are logged automatically. We also collect information about your usage and activity on our Sites. We may tie your IP address to information we automatically collect on our Sites. We may also tie information we automatically collect with personal information, such as your login ID and information you give us at registration. We use our own products, and products of third parties acting on our behalf, to analyze, optimize and improve our Sites, including our products and services.
Cookies.
We may automatically collect information using “cookies.” Cookies are small data files stored on your hard drive by a Web site. Among other things, cookies help us improve our Sites and your experience. Some examples of how we use cookies are as follows: to see which areas and features are popular, to count visits to our Sites, to pre-populate forms and deliver tailored content. Our cookies are linked to personal information. We may use third party cookies placed on our Sites by third parties acting on our behalf.
Web Beacons.
We may collect information using Web beacons. Web beacons are electronic images that may be used on our Sites or in our emails. We use Web beacons to deliver cookies, count visits, and understand usage and campaign effectiveness. We also use Web beacons to tell if an email has been opened and acted upon.
Flash Cookies.
Webtrends uses local shared objects, also known as Flash cookies, to store your preferences or display content based upon what you view on our site to personalize your visit. Third parties, with whom Webtrends partners to provide certain features on our Site or to display advertising based upon your Web browsing activity, use Flash cookies to collect and store information.
Flash cookies are different from browser cookies because of the amount of, type of, and how data is stored. Cookie management tools provided by your browser will not remove Flash cookies. To learn how to manage privacy and storage settings for Flash cookies click here.
Use of Personal Infomation we collect
We use personal information collected through our Sites in the ways we tell you in this Policy. For example, we may use your information to:
- operate and improve our Sites, products and services;
- process and deliver contest entries and rewards;
- respond to your comments and questions and provide customer service;
- contact you to request feedback about your experience with our products and services or learn about your demographics, preferences and interests;
- provide and deliver our products and services you use;
- send you information related to our products and services you use, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages;
- communicate with you about new contests, promotions and rewards, upcoming events, and other news about products and services offered by Webtrends and our selected partners;
- anonymize and aggregate personal information for different purposes. This could include things like market analysis, traffic flow analysis and reporting, and to deliver relevant advertising and information based on click stream data;
- customize or personalize your online experience, for example to pre-populate forms and display relevant content; and
- customize or personalize advertising and communications to bring you relevant information about products and services that may interest you.
We may also link, combine or supplement your personal information with other personal information we get from third parties such as a business directory. We do this to help understand your needs and provide you with better products and services. We may also use your personal information in other ways than as listed here, in which case, we will inform you.
Webtrends may store and process personal information in the United States, European Union Member States and other countries. Webtrends is a participant in the U.S. Department of Commerce’s Safe Harbor program and adheres to the Safe Harbor privacy principles regarding the collection, use, and retention of personal information from the European Union.
Sharing of Personal Information
We do not share your personal information with third parties other than as follows:
- in an aggregated form that does not directly identify you;
- with your consent, for example, when you agree to our sharing your information with other third parties for their own marketing purposes subject to their separate privacy policies;
- publicly when you choose to sign up for forums and other community sections of our Sites where certain information you choose to include in your profile will be displayed to others along with posts, comments and other content you choose to share; If you use a bulletin board, blog, or chat room on the Sites, you should be aware that any personally identifiable information you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages. We are not responsible for the personally identifiable information you choose to submit in these forums.
- with third party vendors, consultants and other service providers such as email service providers, marketing service providers, blog service providers and forum service providers who are working on our behalf and need access to your information to carry out their work for us;
- to (i) comply with laws or to respond to lawful requests and legal process, judicial proceeding, or court order (ii) to protect the rights and property of Webtrends our agents, customers, forum members, and others including to enforce our agreements, policies and terms of use or (iii) in an emergency to protect the personal safety of Webtrends, its customers, or any person; and
- in connection with any merger, sale of company assets, financing or acquisition of all or a portion of our business to another company.
Single Sign-on.
We use a single sign-on service that allows you to sign into Webtrends Forums using your third-party social networking login credentials such as your Facebook or Twitter accounts. This allows you to link your existing social network profile to your Webtrends account. Once connected, you will be able to post content on the third-party site from Webtrends and interact with your friends. Webtrends may also access certain profile information from your third-party social network profile such as friends, profile picture etc.
Security of your Personal Information
The security of your personal information is important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. We encrypt the transmission of sensitive data we collect from visitors to our Sites using security socket layer technology (SSL).
Your Information Choices and Changes
You may opt-out of receiving promotional emails from Webtrends by following the instructions in those emails. You may request changes to your contact preferences by emailing comprefs@webtrends.com. If you opt-out, we may still send you non-promotional emails, such as emails about your accounts, product notices, user forum notices or our ongoing business relations.
You may unsubscribe to user forum notices by emailing support@webtrends.com.
You may request access to your personal information by emailing comprefs@webtrends.com. If you would like this information edited or deleted, we will respond to your request within 30 days.
You may also opt-out of our sharing your information with third parties by emailing comprefs@webtrends.com.
We will retain your information collected for a commercially reasonable period of time for us to provide services to you and to use it as stated in this Policy. In addition, we will retain your information for as long as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our sites.
Opt-Out of Webtrends’ Cookies
You may also opt-out of receiving future Webtrends cookies from your use of our Sites. In order to identify you as someone who has elected to opt-out of receiving future cookies from Webtrends with respect to your use of our Sites, we will place a cookie on your device. The only purpose of this cookie is to let our servers know that you have opted out of receiving future cookies. You must accept this cookie in order to opt-out. This cookie is created at the time you opt-out and is then never modified. If you later delete this cookie, Webtrends will automatically resume sending cookies when you visit our Sites. You may request this opt-out by following the directions included here. Any specific questions regarding this opt-out may be sent to support@webtrends.com.
INFORMATION WE COLLECT FOR OUR CLIENTS
Webtrends’ clients use our products and services to gather information about their own customers and visitors to their Web sites (‘Customer Data’). Webtrends uses Customer Data for the purpose of providing services to customers of our products and services. We treat Customer Data as the property and confidential information of the applicable Webtrends client. We do not share information collected for one client with our other clients; provided, that, if a client is a part of Webtrends’ trend data service, we may share anonymized, aggregated data that does not identify any client or any personal information included in ‘Customer Data’.
CHANGES TO THIS POLICY
We may update this privacy statement to reflect changes to our information practice. If we decide to change our privacy policy, we will post those changes to this privacy statement, the home page, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.
We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, or by means of a notice on our home page. ENFORCEMENT If you have any questions about this Policy, or your request for information or opt-out has not been satisfactorily addressed, you should first contact us at
Webtrends Inc.
851 SW 6th Ave., Suite 1600
Portland Oregon 97206
877-932-8736
privacy@webtrends.com
If you do not receive acknowledgement of your inquiry or your inquiry has not been satisfactorily addressed, you should contact TRUSTe by clicking here,
fax at 415-520-3431, or mail at:
Watchdog Complaints, TRUSTe
55 2nd Street, 2nd Floor
San Francisco, CA
USA 94105.
If you are faxing or mailing TRUSTe to lodge a complaint, you must include the following information: the name of company, the alleged privacy violation, your contact information, and whether you would like the particulars of your complaint shared with the company. For information about TRUSTe or the operation of TRUSTe’s dispute resolution process, click here or request this information from TRUSTe at any of the addresses listed above. The TRUSTe dispute resolution process shall be conducted in English. TRUSTe will then serve as a liaison with us to resolve your concerns.
