Webtrends

Home > CRM

Webtrends Analytics and Salesforce.com Integration







  • Create, maintain and enhance productive and profitable customer relationships. This integrated solution helps you gain new insight into your customers' areas of interest or concern, and take advantage of additional action-based, targeted sales opportunities.

    Download the Data Sheet


  • Webtrends Analytics and Salesforce.com integration focuses on web activity at the individual or customer level, providing insight on engagement, content areas of interest, search and download activity that teams throughout your organization can use to improve performance.

    Marketing can:

    • View online campaigns results, which are directly integrated down to the individual visitor level.
    • Uncover areas of interest for re-targeting capabilities.

    Sales can:

    • Uncover leads or contacts.
    • Up-sell or cross-sell to visitors who spend time on your site.

    Your support team can:

    • Gain insight into the content that visitors find useful.
    • Proactively alert the organization of activities or actions that require immediate attention.

  • Webtrends Specifications

    Webtrends Product
    • Webtrends Analytics v8.7 or above
    Webtrends Environment
    • Webtrends On Demand
    • Webtrends Software with SmartSource Data Collector
    Other Specifications
    • Custom Report Capabilities
    • Webtrends API's enabled
    • Set of Standard Webtrends Parameters Implemented

    Partner Specifications

    Partner Product
    • Salesforce Enterprise or Unlimited Edition
    Other Specifications
    • Web2Lead or the like capability
    • Web Services APIs enabled

    Specification Details

    This integration requires the ability to enable a visitor-level unique cookie value.

  • Webtrends is an enterprise intelligence company that turns online and offline data into understanding. Our technologies and professional services help you uncover the trends and business opportunities that fuel our your success.

    Salesforce.com is the enterprise cloud computing company. The company's portfolio of Salesforce CRM applications, available at salesforce.com/products/, has revolutionized the ways that companies collaborate and communicate with their customers across sales, marketing and service. The company's Force.com Platform (salesforce.com/platform/) enables customers, partners and developers to quickly build powerful business applications to run every part of the enterprise in the cloud.
© 2010 Webtrends Inc. All Rights Reserved.