Facebook

Facebook Metrics

What's one "Like" worth?

As a marketer, you have at least 500 million reasons to invest in Facebook. That's how many people use the most visited site on the web. Marketers are jumping on the Facebook bandwagon to connect with their customers and build brand loyalty. This movement is substantial, but how well is it working? What really is the value of a “Like” on Facebook? What impacts your “Likers” conversion rates?

Understand Facebook ROI

Webtrends Facebook Analytics provides the most comprehensive tracking and measurement solution to help you maximize the ROI of your Facebook investment within the context of all your digital marketing channels. With Webtrends you can:

“Webtrends Facebook Analytics offers unprecedented visibility into the activities of our Facebook followers and their dedicated team of experts is truly committed to helping us meet our measurement goals within the greater context of our digital marketing program.”

- Amy Lamparske, Global Social Media
Strategy and Operations Leader, 3M

Let's Talk Get the Datasheet

Measure deep metrics of all major Facebook features

Receive richer insight into influencers, transactions, attributions and profiles compared with traditional offerings that limit reporting to” likers”, page views, interactions and aggregate demographics.

Gain a multi-chanel perspective on all your digital marketing efforts

Overlay your Facebook results on top of your web site, blog and other digital marketing data.

Track a clear path to conversions

Enable higher value measurement of actual conversions leading to site optimization and behavioral retargeting.

Easily and quickly start your analysis for faster time to value

A complete ready to run solution with pre-configured best practice reports and the resources you need to modify and add reports as needed.

Webtrends Facebook Analytics 1-2-3

Start your analysis faster with easy, self implementation or use Webtrends Services to help maximize return on your Facebook investment.

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Think Outside the App

Michelle Anderson | Mar 4 2010

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Support

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Tracking RSS Feeds in Webtrends On Demand.

Knowledge Base | Sep 14 2009


Webtrends Analytics 9 Insight FAQ

Knowledge Base | Sep 24 2009

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Case Studies

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Coke Case Study
Measuring 400 Brands in 200 Countries

The world's largest soft drink company relies on Webtrends.

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