Webtrends Inc. dramatically improves web results for many of today's largest companies and most innovative marketers. Our web analytics and marketing optimization solutions have set a gold standard for innovation, performance and value since we helped establish the analytics industry in 1993.
Webtrends enables web-smart organizations to optimize their digital marketing programs - from visitor acquisition to customer retention. Our technologies and dedicated support staff help companies:
- Measure and optimize online activities, from static and multimedia content to blogging.
- Uncover the preferences over time of individual customers to improve segmentation and targeting.
- Build profitable, long-lasting relationships with customers - online and offline.
- Profitably acquire new customers through search marketing automation.
Webtrends standards-based technology and dedicated support lets organizations extend the rich, visitor-centric data collected by their websites to business systems throughout the enterprise. Marketers, BI analytics and others can combine online and offline data to gain the one view of their customers and business - the integrated perspective that drives marketing and business success today.
Companies such as Ticketmaster, match.com, Reuters, General Mills, US Bank and numerous leading global brands rely on Webtrends award-winning technology, consulting services and unmatched industry expertise across a broad range of vertical markets.
